Thursday, October 28, 2010

What Pink Means to Me - Breast Cancer Awareness Month

In my grandparents' spare bedroom there's a gray wig sitting on top of a stand. It's my grandmother's wig. She bought it over 25 years ago when she was diagnosed with breast cancer. I can't remember the first time I learned what the word cancer meant. I can't remember much about the time when my grandmother went through her cancer treatments. But I remember the wig. I remember thinking that it didn't look very much like my grandmother's own thick and wavy gray hair. Her real hair grew thin but came back overtime. My grandmother is a breast cancer survivor.

October is Breast Cancer Awareness Month. To me that pink color stands for strength, faith and hope. When I walk through the stores and see the pink ribbons, the pink merchandise, the pink labels, I am reminded of my grandmother and of all those who have dealt with or are currently dealing with this disease. I am reminded that I should take the time for those monthly self-exams. I am reminded that I need to take care of my body, eat right and exercise. Breast Cancer Awareness Month is coming to an end but the reality is even as the pink fades, the fight with this disease continues on.

There are many different campaigns, companies, individuals and organizations that help spread awareness, donate money to help find a cure and provide hope to all those dealing with breast cancer. It is important that we all work together to raise awareness and bring attention to this disease. Early detection and screening through self-examination and yearly mammograms are crucial because breast cancer is most treatable in the when it is found early. And, through the ongoing development of life-saving treatments and the search for the causes, those dealing with cancer can find support and remain hopeful for a cure.

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You Are the Best Medicine - Children's Picture Book about a parent with cancer

"When I tell you I have cancer, I will be sad. I will be sad because I am sick, but I will be happy because it is not a sickness you can catch from me, and so you can still kiss me and hug me and love me."

You Are the Best Medicine by Julie Aigner Clark, illustrated by Jana Christy; Balzar + Bray (September 2010); ISBN 9780061956447; 32 pages
Book Source: Review copy from publisher

Imagine trying to explain cancer to a child. Imagine trying to explain it to your own child. Julie Aigner Clark, founder of the Baby Einstein Company, is a mother to two daughters. She is also a breast cancer survivor. Her picture book, You Are My Best Medicine, takes a mother's thoughts on cancer and turns them into a story for younger children. In a lulling, contemplative and gentle way, she talks about the bad days, the sad days in a way young children can understand, all the while keeping a positive, optimistic tone throughout the book. The book, with its pastel pages and warm images, offers reassurances that both mother and child can appreciate. It explains how love and kindness are the best medicine and has an ending filled with hope for better tomorrows --- "And then I will be well. And I will think of all the happiest times that we have had."

Julie Clark is donating 100% of her proceeds from the sale of this book to UCLA’s Jonsson Comprehensive Cancer Center. It truly is a story from the heart. Learn more at

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Dannon's Give Hope With Every Cup

Dannon products are currently displaying a pink ribbon image. These specially-marked Dannon products contain a code that you can enter at Dannon has pledged to donate 10 cents to the National Breast Cancer Foundation for each code entered by November 30, 2010. They have already guaranteed a $500,000 dollars but they hope to increase that donation to $1.5 million dollars through this ambitious campaign. The National Breast Cancer Foundation's mission is to save lives through early detection and to provide mammograms for those in need.

We occasionally eat Dannon yogurt and I especially like their All Natural Vanilla flavor, but until learning more about this campaign, I hadn't entered any codes in from our labels. I'm happy to know that I have another month yet to participate.

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Hanes is Passionately Pink for the Cure

I wear Hanes underwear because they are comfortable, affordable and I like the styling options. You don't have to worry about the underwear in one of their special lines turning pink in the wash. They already come pink (or partly pink)! The Hanes Pink Collection of panties, bras, socks give women a way to help raise awareness and show their support of the fight against breast cancer. According to the Hanes website, "in 2010, Hanes is supporting Susan G. Komen for the Cure with a total donation of $500,000, which includes a $250,000 cash and in-kind donation to Passionately Pink for the Cure, and another cash donation of $250,000 to the Susan G. Komen Race for the Cure Series." Hanes sent me a comfy pink dove t-shirt with the words, "Soar for a Cure." I've seen the t-shirts in this Hanes pink line for sale recently at our local Wal-Mart.

Three of the t-shirts in the pink line were designed by actress Melina Kanakaredes. And, there's an area on the website where you can create your own customized t-shirt. Hanes has pledged to donate 10 percent of the proceeds from all custom T-shirts through the Design and Buy program to Komen for the Cure.

Hanes is currently holding a design a tee contest. Entrants can create their own special design and enter for the chance to win prizes. The contest ends on November 29, 2010. See the website for complete rules.

Dannon Give Hope With Every Cup information from blog tour campaign by Mom Central on behalf of Dannon. I received a gift certificate and products to thank me for taking the time to participate. Hanes provided a t-shirt and HarperCollins provided a book for review purposes. I am an Amazon affiliate and may receive a very small commission for products purchased through my Amazon links. (View my full disclosure statement for more information about my reviews.)


Ticia said...

I wish I had had that book last year when my friend was suffering from cancer. Mind, he didn't get better, but it would have helped for talking to the kids.